"コンテンツは王様だがコンテキストは神だ。"

Simplified Meaning:

The phrase suggests that while having good information or material (content) is very important, understanding the situation around it (context) is even more crucial. Think of it like reading a story: the story itself is the content, but knowing when, where, and why it happens (the context) makes it more meaningful and understandable. For example, if you have a recipe (content) for chocolate cake, it's helpful. But if you know it's for a surprise birthday party for your best friend who loves chocolate (context), it becomes much more special. In daily life, if someone gives advice to "save money," that’s good content. But if you understand that they are saying this because there's an economic crisis coming (context), you realize how vital that advice is to follow. Paying attention to the context helps you to understand and use the information better, leading to smarter decisions and deeper insights. If we only focus on the content and ignore the context, we might miss the bigger picture or use the information improperly.