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“In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.”

Les Brown

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Simplified Meaning:

Television's main goal is to get people to watch so they can sell those viewers to companies who want to advertise. The programs people watch are just used to attract viewers, like bait.

Related tags
Advertising Consumerism Marketing strategy Media influence Television industry
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