“When you're building a company, you are building a community”
— Howard Schultz
Simplified Meaning:
Starting a company is about creating more than just a business; it's like forming a small hometown. Everyone in the company, from the employees to the customers, becomes part of this special group. Think about a neighborhood where people support each other and work together. Like how neighbors help each other out, everyone in the company works towards shared goals and helps each other succeed. For example, consider a local bakery. It’s not just about making bread and cakes. The owner builds relationships with the customers who keep coming back, hires and trains a team who work together daily, and forms connections with suppliers. This way, the bakery becomes an important part of the local area, bringing people together and creating a sense of belonging. Similarly, when someone starts a company, they should focus on more than just making money. They need to value the people involved, create a positive environment, and work on building trust and connections. By doing this, the business will not only thrive by selling products or services but also foster a strong, loyal community around it.