Get Started
Home Authors Tags
Photo of jeff bezos

Jeff Bezos Quotes

"We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient.""If you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve.""If you're not stubborn, you'll give up on experiments too soon.""Most large organizations embrace the idea of invention, but are not willing to suffer the string of failed experiments necessary to get there.""You can have a job, or you can have a career, or you can have a calling. If you can somehow figure out how to have a calling, you have hit the jackpot, cause that’s the big deal.""Most decisions should probably be made with somewhere around 70% of the information you wish you had. If you wait for 90%, in most cases, you’re probably being slow.""If you can make a decision with analysis, you should do so. But it turns out in life that your most important decisions are always made with instinct and intuition, taste, heart.""If you're watching your competitors, you're unlikely to invent a bunch of stuff on your own.""You have to be willing to be misunderstood if you're going to innovate.""I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.""Failure and invention are inseparable twins. To invent you have to experiment, and if you know in advance that it's going to work, it's not an experiment.""I very frequently get the question, “What’s going to change in the next ten years?” And that is a very interesting question; it’s a very common one. I almost never get the question, “What’s not going to change in the next ten years?” And I submit to you that that second question is actually the more important of the two, because you can build a business strategy around the things that are stable in time.""We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.""When [competitors are] in the shower in the morning, they're thinking about how they're going to get ahead of one of their top competitors. Here in the shower, we're thinking about how we are going to invent something on behalf of a customer.""We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.""Friends congratulate me after a quarterly-earnings announcement and say, 'Good job, great quarter.' And I'll say, 'Thank you, but that quarter was baked three years ago.'""Your margin is my opportunity.""I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have somethin""We are stubborn on vision. We are flexible on details.""A company shouldn't get addicted to being shiny, because shiny doesn't last."