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John Sculley Quotes

"The future belongs to those who see possibilities before they become obvious""People who take risks are the people you'll lose against""The best way to get approval is not to need it""As a brand marketer, I'm a big believer in branding the customer experience, not just selling the service""I have never forgotten that the future of our company depends on our ability to invent, and it's my job to keep us pointed toward the forefront in both new products and new technology.""We can all learn from our failures, but I prefer to learn from the failures of others!""It's a lot easier to be brave when you're not alone.""No great marketing decisions have ever been made on qualitative data""Marketing is really about people and branding is about creating a unique distinction in the mind of the customer""Timing in life is everything""Nobody is gonna pour truth into your brain. It's something you have to find out for yourself"