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"Les cadeaux doivent affecter le destinataire au point de le choquer."

Walter Benjamin

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Simplified Meaning:

When you give someone a gift, it should have a strong impact on them, something that really surprises or deeply touches them. Think about a moment when someone gives you a present that you never expected but really needed or wanted. For example, imagine a friend who knows you are struggling with work and they give you a book full of helpful advice that changes the way you see things. That book isn't just a nice present; it transforms how you handle your problems, something you didn't see coming. To make a gift that powerful, you need to know the person well and understand what would truly make a difference in their life. It's not about buying something expensive; it's about giving something meaningful that shows you really care and have thought about what would bring them joy or comfort. In this way, the best gifts are those that have a lasting effect, creating memories and feelings that stay with the person for a long time.

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Connection Emotion Impact Influence Meaningful Memorable Receiver Surprise
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