“No customer was asking for Echo. This was definitely us wandering. Market research doesn’t help.”
— Jeff Bezos
Simplified Meaning:
When Amazon created the Echo device, no one had asked for it or knew they needed it. Sometimes, companies or people have to trust their instincts and try new things even if there's no demand for it yet. If they only relied on what customers asked for, they might never come up with something innovative. Think about when the first smartphone was introduced; people were used to simple cell phones and might not have imagined needing a mini-computer in their pocket. By taking risks and exploring new ideas, companies can create things we didn’t realize we wanted but later find very useful. In your own life, this means you should sometimes try new things or pursue ideas even if others aren't suggesting them or it's uncertain if they will work. It’s about trusting your creativity and vision.
