"المنافسة من حيث الأبعاد مثل الجودة أو التكلفة مدمرة بشكل متبادل ولا تؤدي إلى إنشاء ميزة مستدامة"
— Michael Porter
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Simplified Meaning:
When businesses fight to be the best by only focusing on better quality or lower prices, they end up hurting each other. This constant battle doesn't help any company stand out in the long run. For example, think about two grocery stores in a small town. If they keep trying to undercut each other's prices, they both make less money and could eventually go out of business. Instead, one store could focus on offering unique products or great customer service. This makes them different and special, which helps them attract loyal customers and succeed over time. So, it's better for businesses to find their unique strengths and create their own path to success, rather than just trying to beat everyone on the same basic things.
Related tags
Business strategy Competitive advantage Competitive strategy Long-term success Market competition Sustainable advantage Value creationFEATURED QUOTES
