"El equilibrio de poder se está desplazando hacia los consumidores y alejándose de las empresas... La manera correcta de responder a esto si eres una empresa es dedicar la gran mayoría de tu energía, atención y dólares a construir un gran producto o servici"
— Jeff Bezos
Simplified Meaning:
Consumers are now the ones in control rather than the companies. This means that businesses can no longer simply push any product or service on people and expect to succeed. Instead, companies must focus most of their efforts on creating something truly valuable and useful for their customers. By making great products or offering exceptional services, businesses can win over consumers who have more choices than ever before. For example, with the rise of online reviews and social media, a restaurant must ensure its food and service are top-notch because word of mouth travels fast. If it invests more in improving the dining experience rather than flashy advertisements, it is more likely to attract and retain customers. In everyday life, people should also aim to prioritize quality and genuine value in whatever they do, as this approach is more likely to lead to long-term success and satisfaction.