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"Como mercadólogo de marca, soy un gran creyente en la marca de la experiencia del cliente, no solo en la venta del servicio"

John Sculley

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Simplified Meaning:

It means that when promoting a business, it is important to create a memorable and positive experience for the customer, not just focus on selling them a product or service.

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Brand identity Brand management Brand strategy Branding Customer experience Customer loyalty Marketing
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