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"یک شرکت تنها در صورتی می‌تواند از رقبا پیشی بگیرد که بتواند تفاوتی ایجاد کند که آن را حفظ کند"

Michael Porter

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Simplified Meaning:

A company can do better than others only if it can create something unique and keep it that way.

Related tags
Business differentiation Business success Competitive advantage Competitive edge Competitive strategy Long-term strategy Market leadership Strategy Sustainable advantage Unique selling proposition
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