"استراتژی رقابتی به معنای متفاوت بودن است. یعنی به طور عمد انتخاب یک مجموعه متفاوت از فعالیتها برای ارائه یک ترکیب منحصربهفرد از ارزش."
— Michael Porter
Simplified Meaning:
Being competitive means doing things in a unique way. This involves consciously selecting various actions to provide a special combination of benefits.
Related tags
Business strategy Competitive advantage Competitive strategy Differentiation Market differentiation Strategic positioning Unique value Value propositionFEATURED QUOTES